It's analytics for phone calls!
To put it simply, Magnétis uses technology that allows you to know where calls are coming from, identify the communication channels that are performing, as well as those that are not. With call tracking, you can also receive alerts on missed calls to get the most out of your communication budget and improve your return on investment (ROI).
If you work in communications, digital, or commerce, you are most likely using communication tools (SEO, Google Ads, email marketing, social media, Google My Business, etc.).
As soon as your prospective customers and clients contact you by telephone, tracking your calls in the same way as you do for your website and social media pages, will enable you to make the most of your communication budget and improve theROI of your marketing campaigns, by addressing the following issues:
- What is the source of calls to my business?
- Which keywords, ads, or Google campaigns are generating the calls?
- Are all the leads generated on my website called back by my teams and how quickly?
Magnetis is designed for all types of companies and sectors of activity. You don't need to be a large company or spend a lot of money to analyse the effectiveness of your communications strategy!
For example, the following indicators can be found on their platform:
- The total number of calls received and by source,
- The percentage of missed calls,
- The call back rate,
- Call back time,
- Call back result.
Discover the world of Call-tracking, and as an Alumni of KEDGE, take advantage of a promotional offer of -10% on a monthly package (with no commitment)!