Microsoft Conference in Toulon

Attention, all Alumni in the Paca Region!

Thursday, March 22, 2018 at 5:30 pm, in closing of the Company Forum, KEDGE Business School Toulon will host Sébastien Imbert, KEDGE Alumnus and Digital Marketing Director at MICROSOFT France, who will lead a conference open to students and the public on "The challenges of digital transformations for companies".

Sébastien Imbert, a former KEDGE Toulon student, graduated with a Master of Science in "Business Engineering" in 1998. Afterwards, he obtained an MBA in e-Commerce Marketing in 1000 from the Léonard de Vinci University in PARIS, as well as a Marketing Degree from HEC-CESA in PARIS in 2006. He was hired as CDO at Microsoft in 2012, where he has worked ever since.

When he started his job in 2012, there was no social media strategy at Microsoft France. After a pilot project that was met with a great deal of success, he helped Microsoft establish a new global governance for social media management in 2013.

"I was convinced of the importance of a centralised governance for the digital strategy. Digital needed to be at the heart of Microsoft France's reactor. That is what we managed to do." Sébastien explained during an interview at the time.

Since then, Sébastien Imbert quickly become recognised as French expert in digital marketing. In 2017 he even won the grand prize of the most innovative Digital Director from the CCM Benchmark Institute.

The conference will take place in amphitheatre A 105 and will be followed by a cocktail on campus. 

 To learn more about Sébastien Imbert: https://soundcloud.com/superception/ep-23-sebastien-imbert  

Please register via email at: anne-lise.godin@kedgebs.com 

or by telephone at: 06 34 12 85 19