Let's talk about design Conference

Come and meet Pascal D'Amico and learn about the strategic positioning of design at DECATHLON.

To take part in this event, come and meet him on :

6 February 2023 from 5.30 pm to 7 pm
at KEDGE Design School - Marseille
Registration deadline: 5 February 2023 at midnight

REGISTER HERE

The strategic positioning of design at DECATHLON

Design management is defined as the company's strategy which aims to place design at the heart of all its operations. It links products to offers and markets so that they can show their uniqueness. At the same time, it responds to the user's needs and embodies the company's values to serve the consumer experience.

Come and meet Pascal D'Amico

Come and meet Pascal D’Amico and find out how design is an integral part of DECATHLON's strategy. Trained as a designer, and with almost 20 years of experience as a product designer, Pascal has led the Design team of DOMYOS, DECATHLON's Fitness sports brand for 10 years. He is responsible for human resources management, defining the Product Design strategy for the brand (Design Master Plan, Innovation Strategy, Concept, Vision, etc.) and managing the budget accordingly.

 To find out more about the KEDGE DESIGN LAB,  click here