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13/02/2018

A KEDGE Alumna in press operations at the 2018 Olympic Games in PyeongChang

After the Olympic Games in Rio in 2016 and the World Cup in Brazil in 2014, Amélie Bouan (Ms ISEM, 2013) has unpacked her suitcase in Korea, where she in managing the logistics to allow the press to work in the best conditions possible.

Hello, Amélie! To begin with, can you tell us about your background: what did you study at KEDGE and before joining KEDGE?
 
I attended a prep school before going to university at the Sorbonne, where I obtained a Bachelor's in Applied Foreign Languages, which enabled me to study languages while pursuing a general education and very interesting degree. Then I followed the logical path after my bachelor's: a master's in international business, still at the Sorbonne. I quickly realised that it wasn't what I wanted to do and took advantage of an opportunity to do an internship in the sports sector. I worked for a year and a half organising equestrian competitions in France and England, before deciding to specialise in the field and pursue the MS ISEM at KEDGE Marseille.
 
Tell us about what happened after you graduated.
 
When I finished my degree, I thought I wanted to work in sports marketing, so I did an internship in a Sports Marketing Agency in Paris, where I learned a lot. I really enjoyed the internship and realised that what I really enjoyed was the operations, organising events, and working abroad. For personal (I am Franco-Brazilian) and professional reasons, I really wanted to go to Brazil for the World Cup and Olympic Games. I found a wonderful opportunity in an agency that sent me to Brazil to manage logistics for the AFP (Agence France-Presse) for the coverage of the Olympic Games, from Rio. It was completely by chance, but after my first steps in Press Operations, I decided to make a career out of it. After that, I came back to France and volunteered for the World Equestrian Games. Since I started my sports career with horses, I like to continue to volunteer for equestrian competitions (and others) when I have time, with the athletes. After the Equestrian Games, I worked as Sports Responsable Project Manager for a year. Then I got my dream job for the 2016 Olympic Games in Rio, where I worked in the Organizing Committee for a year and three months, in Press Operations. Our mission is to ensure that the journalists have the best possible working conditions. It is such a fascinating job, especially for someone who loves media and photography like I do. After Rio, I worked for the World Handball Championship as Team Attachée for the Brazilian team, as a volunteer, so on the side of the athletes, then in Turkmenistan, in Press Operations, as a freelance, for an Asian sporting event (Asian Indoor and MArtial Arts Games). Finally, 2018 started in Korea where I am currently at the 2018 Winter Olympics in PyeongChang and working on a three-month freelance contract in Press Operations. I want to get as much experience as possible in my field and continue to work in Press Operations in the field of international sports. 
 
How did your time at KEDGE Business School help you become who you are today, how did what you learn help you in your career?
 
The MS ISEM brought me knowledge and opened doors, not only in terms of contacts, but also in my own mind: it opened new professional possibilities and discovered many other aspects of work in the sports sector. This was thanks to the master's itself and the two associations I participated in (Challenge Ecricome et Tudo Bem). It was great for that...and for the wonderful group of friends I made.
 
If you had one piece of advice for KEDGE alumni and students who want to follow in your footsteps, what would it be?
 
Have an objective and stick to it (I have already refused jobs that weren't what I was looking for). Work, tirelessly, while respecting others and striving to be the best version of yourself. Create a network of contacts, who in this field can turn into a network of professional/personal friends. 
 
To learn more about Amélie:
 

YOU ARE NOMINATED, YOU LAUNCH A PROJECT, A START-UP?

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