$2.55M Seed of Paladin's Ecosystem Championing Open...
Aurélie Dehling is 43 years old. She holds a degree in Marketing Studies and Strategy from Sciences Po Paris, and a doctorate in Social Anthropology applied to consumerism from EHESS Paris. She is distinctive in that she has a hybrid profile as an associate professor of marketing and has 15 years of experience in marketing strategy consulting and communications agencies in France and Canada.
A member of the KEDGE community since 2018, her academic research focuses on the following topics: appropriation, ownership, collaborative consumption, gender studies, and menstruation. Until July, she was the Director of the Marketing Department.
As the new head of the Grande École Programme, Aurélie wants to "implement and showcase all the strengths of KEDGE Business School, an original, sustainable, and inclusive school". Her Grow By Doing® educational project, the central pillar of the programme's future development, is based on the goal of making students in KEDGE Business School's Grande Ecole Programme "knowers and doers" who will have a tangible, practical and measurable impact on the world of today and tomorrow.
"Aurélie has a very ambitious project for the KEDGE Grande Ecole programme: "Grow by Doing®". This project perfectly reflects our strategic orientations and values. We wish her and her entire team every success in her mission, with confidence, determination and goodwill", said Vincent Mangematin, Dean and Director of Academic Affairs at KEDGE.